Overview

This was a concept put together by the strategy and design teams at Digital Operative, Inc. Instead of a more traditional approach to an agency website, we were proposing making the experience reflect an eCommerce experience. Users were faced with two paths at the top of the site, one for those browsing, and one for those who had a set project scope in mind and could customize their inquiry as needed. Both paths gave users the ability to build a custom “cart” of services which they could later request a quote for (checkout).

Role & Responsibilities

I was the primary designer on this project. I partnered with our strategy team, other designers, and design director to put together an in depth walkthrough of the concept to present to our leadership team. I was responsible for the overall design styling, interactions, and visual experience for this project.